What does modern B2B sales actually look like in a digital environment?
Felix shares insights into his day-to-day work at ADDITIVE – balancing close customer relationships, smart systems, and a genuine team spirit. What matters most? Listening, understanding, and acting with purpose.
What makes people choose a product? In our sales team, the answer starts exactly where others stop: with listening. "From the first contact to closing the deal – if you want to understand what customers really need, you have to be able to listen actively", explains Felix, Digital Sales Manager at ADDITIVE. For him, sales is not just about numbers or simply "doing sales". It's about building relationships. The difference lies in the details and in having a genuine interest in the person on the other side of the conversation.
If you still associate sales with improvised cold calls and gut-feeling strategies, you'll find a different reality at ADDITIVE. Our sales process is clearly structured, digitally supported, and built around modern tools such as HubSpot. That creates room for what truly matters: the human connection in conversation.
And that applies internally as well. New team members don't start from scratch as Sales Managers here. Instead, they benefit from a clear onboarding plan, well-developed sales materials, and the support of a well-coordinated sales team.
What really matters in sales? Experience can help, but it's not everything. At ADDITIVE, the best foundations are curiosity, resilience, and an open mindset.
Our sales team is diverse, with different backgrounds, personalities, and strengths. That diversity is exactly what makes the difference. It ensures our team complements each other well and that every individual is supported in their own way. Career opportunities? There are plenty – from entry-level roles to specialization in specific markets.
Curious to learn more?
Explore our open positions in Sales. Discover our current sales opportunities.
